Kinder Cards - Gulf - POYMENA
DMCC Business Center , Dubai, UAE
+971 (50) 8850581
+971 4 3686648

VOTED PRODUCT OF THE YEAR GULF 2022

Kinder Cards

Biscuits

Description

PRODUCT

DESCRIPTION
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POY Methodology

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PRODUCT OF THE YEAR

ABOUT PRODUCT OF THE YEAR

DESCRIPTION

Kinder Cards is the only biscuit combining a perceived incredible lightness with a surprisingly creamy taste experience!
How?
– Trustworthy Recipe: The guaranty of Kinder
– Technological Innovation: the wafer is one of the thinnest in the world and it has a very innovative patented water-sealing technology.
– Heat Resistant: The new technology prevents the creamy filling from leaking.
– Doesn’t melt and doesn’t crumble.
– Emotional Taste Experience: 100% Kinder Taste!

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ABOUT PRODUCT OF THE YEAR

Product of the Year is the largest consumer-voted award for Product Innovation. POY operates in 45 countries with the objective to guide shoppers to the newest products in the market.

Product of the Year conducts an annual survey with Nielsen IQ to determine the winners from a pool of innovative participants. The survey focuses on three key metrics related to perceived innovation, attractiveness and purchase intention of the newly-launched product. The survey reaches 3800+ respondents in the GCC, using two methods: face-to-face and online. The winners are determined based on the highest score within a specific category.

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