Betty Crocker has launched Breakfast Pancake an easy, convenient and fun way to prepare pancakes thanks to its new “Shake and Pour” bottle.
Busy consumers can now make Pancakes for their breakfast under 2 minutes and keep their kitchen mess-free from the multiple utensils: you only need to add water or milk in the bottle, shake it for 30 seconds and pour it in the pan for light, fluffy and fresh pancakes!
VOTED PRODUCT OF THE YEAR GULF 2022
Betty Crocker Breakfast Pancake
Breakfast
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Product of the Year is the largest consumer-voted award for Product Innovation. POY operates in 45 countries with the objective to guide shoppers to the newest products in the market.
Product of the Year conducts an annual survey with Nielsen IQ to determine the winners from a pool of innovative participants. The survey focuses on three key metrics related to perceived innovation, attractiveness and purchase intention of the newly-launched product. The survey reaches 3800+ respondents in the GCC, using two methods: face-to-face and online. The winners are determined based on the highest score within a specific category.
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